Diverse Media

Gaining Greater Equity in the Media Space by Maximizing Brand and Publisher’s Growth, Increasing Visibility, Access, Collaboration, Development, and Investment in Diverse Media.

AIMM’s Diverse Media GrowthFronts Puts Words Into Action!

As an industry, we must increase our investment levels in diverse owned and diverse targeted media. WE’VE BEEN TALKING ABOUT DOING THIS FOR TOO LONG, AND YET, WE’VE ONLY INCHED FORWARD. By bringing together diverse owned and targeted media entities with buyers and marketers, AIMM hopes to close the gap between intent and action.

February 28-29 2024

Cuny Graduate Center

365 Fifth Avenue, New York, NY 10016

Only an estimated

1.8%

of Media Buys Go to Diverse-Owned Companies

and

1.2%

of Media Buys Go to Diverse-Owned and Targeted Companies

Objectives

  • Enlighten marketplace about the diverse media space in order to understand who the players are, what the challenges and opportunities are and how to best engage in space.
  • Provide media entities invited access to key media buying stakeholders to faster relationships in the media space so that media entities can share their capabilities.
  • Provide mentorship and support to smaller, less experienced media entities in order to get them to a place where they’re better able to compete and gain access to investment.
  • Grow relationships, increase metrics and capabilities so that media entities will be able to show results/KPIs on investments
  • Increase capabilities to provide programming to investors, learn programmatic and analytics in order to increase revenue/scale in the diverse media space.

Diverse Media GrowthFronts

The Event

Online Marketplace

Segments Represented

Asian
Black
Hispanic
LGBTQ
Native/Indigenous

Asian
Black
Hispanic
LGBTQ
Native/Indigenous

Asian
Black
Hispanic
LGBTQ
Native/Indigenous

Asian
Black
Hispanic
LGBTQ
Native/Indigenous

Asian
Black
Hispanic
LGBTQ
Native/Indigenous

Media Represented

Video
Audio
Digital
Print
Content Integration

Video
Audio
Digital
Print
Content Integration

Video
Audio
Digital
Print
Content Integration

Video
Audio
Digital
Print
Content Integration

Video
Audio
Digital
Print
Content Integration