Member Participant

Being Latino

Main Contact:

Patty Marrero

[email protected]

917-216-6834

Website:

https://www.instagram.com/beinglatino/

Additional Websites:

Mission Statement:

Being Latino aims to enlighten, entertain and empower Hispennial and Gen Z followers on our organically mass followed and highly engaged social media platform pages(FB/IG) via our custom content created specifically for social media.

Unique Point of Difference:

💯 Minority Owned/Staffed/NMSDC Certified
Being Latino only offers custom content for social. Since 2009, this is all we do - we eat, breathe and LIVE social.

Type of media company:

Digital, Video, Content Integration, Media_or_agency_with_proven_creator_capability



Focused segment:

Hispanic

Percentage of Audience Reach by Segment:

Asian: 0%
Black: 0%
Hispanic: 100%
Mixed Race: 9%
Native-Indigenous: 0%
White Non-Hispanic: 0%
Other: 0%

Sources for Percentage of Audience Reach by Consumer Target Segment:

Content Posted on pages contextually targets Hispanics.
Social Media platforms do not provide ethnic breakouts.

Percentage of audience that identifies as LGBTQ+:

%

Percentage of audience that identifies as Veterans:

%

Primary Gender Audience:

Female: 65%
Male: 35%
Transgender: 0%
Non-Binary: 0%

Audience Reach by Age:

18-28 (Gen Z): 56%
29-44 (Millennials): 39%
45-60 (Gen X): 4%
61+ (Boomers): 1%

Markets Where Media is Distributed:

National

Ownership:

Hispanic

Certifications:

NMSDC: National Minority Supplier Development Council

Media Kit (download):

https://aimmgrowthfronts.com/wp-content/uploads/2025/12/AIMM-Media-Kit-2026.pdf

Being Latino specializes in custom content (branded & influencer video/photo/meme) for social (FB/Instagram/TikTok) targeting Hispanics living a 200% Lifestyle (100% American/100%Latino). Being Latino was founded in 2009 and organically grew our following to over 26M on social platform pages by posting highly engaging content on the daily - we are the OGs in reaching the 200%ers.
Please reach out to us directly for additional information and a customized approach.

Scale/Reach:

Over 26M organically grown followers across FB, IG and Twitter. 17.7M people reached in 90 days.

Sizzle Reel:

https://vimeo.com/799884108

Case Studies (download):

Testimonials:

Measurement:

Can measure any metric on social platform pages
Cost per Impression and Cost per Engagement are the most often used KPIs. We can also guarantee cost per view.

https://www.dropbox.com/scl/fi/roloa895zv6t9dass8gc7/Brand-Lift-and-Survey-Info-for-AIMM.pptx?rlkey=1n227ba3xadd05os17t429uqq&dl=0

Partnership and Sponsorship Opportunities Available:

Custom content made to perform on social. We can work with any major tentpole or on site activation by creating branded or influencer content. Please contact us directly for a customized approach. Case Studies Link: https://www.dropbox.com/scl/fo/4neyz837k0zsq4jowa61u/AFKkMfFMSV_K8HWeXsl64RQ?rlkey=25wke70939g7r4eke279vr2nt&st=syd4sfe5&dl=0

Case Studies Creator Capability (download):

WB - Companion - Case Study.pdf

Content Genres and Passion Points:

Sports, Music & Live Entertainment, Food, Dining & Culinary Culture, Health, Self-Care, Wellness & Fitness, Beauty, Fashion & Lifestyle, Travel & Experiences, Creativity & Expression (Art, Fashion, Photography), Gaming, Cultural Heritage & Identity, Family & Relationships, Social Impact & Community, Innovation & Technology

Relevant advertising categories:

Automotive, Alcohol, CPG, e-Commerce, Electronics & Tech, Financial, Government/Public Sector/Political, Healthcare, Insurance, Network Entertainment, Pharmaceutical, Restaurant, Retail, Telecom, Travel/Hospitality

Partnerships with other media / publishers: