Member Participant

BlackDoctor Inc

Main Contact:

Alexandra Kelly

954-684-9292

Mission Statement:

BDO's mission is to get every Black family as healthy as possible and has been able to build an activated, health-focused consumer base, about which it has deep insights. BDO works with leading Black medical and health experts to provide "how to do it, you can do it" content to an audience who needs it most.

Unique Point of Difference:

BlackDoctor.org (BDO) is the leading and most trusted health platform for Black consumers, reaching a total audience of 20 million people, with six million monthly website visitors. BDO has a deeply ingrained level of trust within the community that you will not find elsewhere and leverages culture, content and technology to improve health outcomes for Black consumers.

Type of media company:

Digital



Focused segment:

Black

Ownership:

Black

Certifications:

NMSDC: National Minority Supplier Development Council

Scale/Reach:

44 million annual visitor throughout the BDO ecosystem / 2.7 million Facebook followers

Measurement:

DoubleVerify, IQUVIA
Script lift guarantee through Symphony

When asked "WHICH BRANDS DO YOU ASSOCIATE WITH SUPPORTING THE NURSING PROFESSION", quiz takers answered " Anonymous Brand" 54% more frequently after exposure to an advert on BDO.

Partnership and Sponsorship Opportunities Available:

Health Equity Summits and Other In-Person Events along with various digital tactics including Facebook Lives