Member Participant
Main Contact:
Website:
Additional Websites:
Mission Statement:
DXKulture's mission is to look beyond skin color and focus on the diversity of the person. We connect brands with diverse nuanced audiences in all the places they authentically visit. The DXKulture SSP is built by marketers and it's publishers are thoughtfully curated to include diverse O&O and highly targeted inventory connecting brands with consumers in more meaningful ways.
Unique Point of Difference:
We look beyond skin color at the diversity and uniqueness of the person. People are not just their ethnicity, they are multifaceted and those nuances should not be ignored.
We have built proprietary DXKulture Agents who ingest hundreds of data points creating custom personas for the target
audiences we are trying to engage with. These personas not only take their visual diversity into consideration but all the
elements that make the person unique and then build thoughtful targeting solutions to engage with those audiences.
Leading with data, our focus is to provide solutions with not only O&O but highly targeted inventory solutions for our
clients both managed and programmatically. The products and extensions we provide have a marketers lens to provide better engagement and more thoughtful placements. Therefore we achieve better ROA, stronger connections with target audiences and more dollars in the hands of publishers ensuring they continue to share their unique voices.
We also believe in giving back and our non-profit The Kulture Difference funds grants to small pubs and small business in underserved communities creating a full circle ecosystem.
Type of media company:
Digital, Video, Audio, Radio, Cable TV, Linear TV, Print, Terrestrial Audio, Podcast, Content Integration, AdTech platforms including Contextual/AI audience solutions, programmatic, PMPs, Other_type_media_cia
DXKulture SSP
Digital ad inventory where programmatically delivered advertisements are accepted:
Our site list can be provided on request. It includes tens of thousands of placements via all channels.
Focused segment:
Gen Pop
Percentage of Audience Reach by Segment:
Asian: 10%
Black: 25%
Hispanic: 35%
Mixed Race: 0%
Native-Indigenous: 0%
White Non-Hispanic: 30%
Other: 0%
Sources for Percentage of Audience Reach by Consumer Target Segment:
internal analysis
Percentage of audience that identifies as LGBTQ+:
%
Percentage of audience that identifies as Veterans:
%
Primary Gender Audience:
Female: 50%
Male: 50%
Transgender: 0%
Non-Binary: 0%
Audience Reach by Age:
18-28 (Gen Z): 25%
29-44 (Millennials): 50%
45-60 (Gen X): 25%
61+ (Boomers): 0%
Markets Where Media is Distributed:
National
Ownership:
Hispanic, Women
Certifications:
NMSDC: National Minority Supplier Development Council, WBENC: Women's Business Enterprise National Council, WOSB: Woman-Owned Small Business
Media Kit (download):
We can also provide more detailed one sheets for each vertical we support upon request.
Scale/Reach:
Available 30MM Verified Monthly Impressions - DoubleVerify
Sizzle Reel:
Case Studies (download):
Testimonials:
Measurement:
Partnership and Sponsorship Opportunities Available:
Case Studies Creator Capability (download):
Content Genres and Passion Points:
Relevant advertising categories:
Automotive, Alcohol, CPG, e-Commerce, Electronics & Tech, Financial, Government/Public Sector/Political, Healthcare, Insurance, Network Entertainment, Pharmaceutical, Restaurant, Retail, Telecom, Travel/Hospitality
Partnerships with other media / publishers: