Member Participant

Edge Media

Main Contact:

Todd Paschen

617-895-6390

Mission Statement:

EDGE is the largest network of local Lesbian, Gay Bisexual and Transgender (LGBT) news and entertainment publications in the world, serving 8+ million dedicated readers from a variety of metropolitan areas around the United States and beyond on the web, mobile web and native apps.

Our Mission
EDGE is a group of journalists dedicated to the presentation of local and national news and information targeted to the LGBT community in a fair, entertaining, non-conglomerate format.

Our History
EDGE was born in April, 2004 to fill the LGBT digital news gap in Boston Massachusetts. We were first to market both on the web and on mobile apps, and our success in Boston soon led to national launches in 50 other markets.

Our Philosophy
We believe...

That the LGBT community is a diverse, dynamic group of individuals that are appropriately interested in a diverse, dynamic body of coverage; EDGE therefore reports on a wide spectrum of issues related both directly and indirectly to that community.

That a journalistic organization's first responsibility is to the truth; as such, EDGE reports objectively on issues facing the LGBT community without an eye to advocacy. However, we often take sides on such issues when we sense the opportunity for progress in what we believe is the best direction for our community and the world. We do not do so to generate discord, but rather to elevate and focus discourse.

That our readers are our most important assets; as a result we strive to engage them in our editorial pursuits, listen to their comments and ideas, respond personally to questions or concerns, and build a pleasing, functional, safe and respectful atmosphere for them to access content, contribute their opinions and communicate with each other.

What You Can do to Help
The EDGE Network is made possible by the gracious sponsorship of our partners and advertisers. They have made a commitment to financially support the LGBT community via EDGE's mission and philosophy, and we believe they deserve to be recognized and rewarded in turn.

Please support our partners and advertisers by patronizing their businesses. This may be achieved by clicking on any of the advertisements you see on the EDGE network and thoughtfully perusing one of their websites. By doing so, you're letting them know that the LGBT community recognizes and appreciates their support.

Unique Point of Difference:

Edge Media is a top LGBTQ+ media company, reaching over 9 million unique readers. We offer a wide range of advertising opportunities, including digital/mobile display, video, social media, native content, sponsorships, dedicated eblasts, and more.

Advertising with Edge provides a unique opportunity to directly engage with the LGBTQ+ community, known for its strong brand loyalty and impressive purchasing power, with average household incomes exceeding $150,000. Companies that demonstrate support for LGBTQ+ tend to resonate deeply within this audience and produce strong performing campaigns for our clients.

Website: edgemedianetwork.com
Unique Readers: 9,000,000+
Targeting: National or geo-targeted to local markets
Demographic: Average Age 40, Household Income (HHI) $150,000+, Average Time on Site: 16 minutes, 5 visits per week

We target the LGBTQ+ community through digital and mobile banners and impressions, strategically placed alongside relevant content on EDGE Media. EDGE stands out as a cost-effective, niche publisher renowned for its high-quality editorial and exclusive media network of premium brands. Unlike traditional ad networks, our offerings extend well beyond basic banners. We provide seamless integration with compelling, customizable content delivered through cutting-edge technology platforms. Our dedicated client services team is committed to achieving genuine ROI by continuously adapting and optimizing campaigns in real-time, ensuring you reach the highest-quality LGBTQ+ audience globally.

Type of media company:

Digital, Video, Audio, Content Integration



Focused segment:

LGBTQ

Ownership:

LGBTQ

Certifications:

NGLCC: National LGBT Chamber of Commerce

Media Kit (download):

https://edgemedianetwork.com/advertise

We aim to connect with the LGBTQ+ community through targeted digital and mobile banners on EDGE Media, where they are featured alongside engaging, high-quality content. EDGE Media is a leading publisher known for its top-notch editorial and exclusive media network of premium brands. But we're more than just an ad network. We go beyond traditional banners by integrating dynamic, customizable content through advanced technology platforms. Our dedicated client services team is focused on delivering real return on investment (ROI) by continually refining and optimizing campaigns in real-time, ensuring our clients reach the most valuable LGBTQ+ audience worldwide.

Scale/Reach:

Unique Readers: 9,000,000+ Targeting: National or geo-targeted to local markets Demographic: Average Age 40, Household Income (HHI) $150,000+, Average Time on Site: 16 minutes, 5 visits per week Social: 600,000 followers Pride events across the country

Measurement:

3rd party served and verified Daily Optimizations High view ability High CTR High ROI High ROAS
Guaranteed delivery on all placements, impressions, content, social and added value Screenshots of all placements 3rd party reports View-ability

McDonald's Toyota Hulu Netflix e.l.f. cosmetics Paramount Lexus Chevy Cadillac Chase Starbucks Kroger Viiv Capital One The Wonderful Company Comcast Curaleaf 40 CVBs and tourism bureau United Airlines Las Vegas Tourism Resorts World Las Vegas Searchlight Pictures Noom Orbitz T-Mobile Wells Fargo Pandora

Partnership and Sponsorship Opportunities Available:

https://edgemedianetwork.com/Media/ Daily optimizations on all placements • High CTR and strong ROI campaigns for clients • High impact endemic site/publisher within LGBTQ+ community • Top tier editorial created by Edge team • High impact Pride sponsorships, reaching consumers attending events