Member Participant
Main Contact:
Website:
Additional Websites:
Mission Statement:
Brilla Media is a Latina-owned media company focused on authentic storytelling and representation of the U.S. Hispanic community at scale.
Our flagship platform, Minivela, is the first Latino microdrama platform built for the creator era—designed to reach audiences at scale through short-form, vertical storytelling powered by Latino influencers, and celebrities. As recognized pioneers of the Latino influencer space, we treat influencer marketing as a core superpower—driving discovery, engagement, and cultural relevance.
Our portfolio also includes Nuestro Stories, Vivo Sports (new for 2026!), and Nuestro Media, delivering original content, branded storytelling, and programmatic media solutions for brands seeking to connect with Hispanic audiences across languages and identities.
We create content that reflects how Latinos live, speak, and consume media today—bridging culture, platforms, and generations.
Our focus is clear: build scalable entertainment platforms, expand Latino representation, and help brands connect with audiences in ways that are real, effective, and culturally aligned.
Unique Point of Difference:
Brilla Media is the ideal partner for engaging content, powerful programmatic capabilities, deep influencer relationships, and strong production proficiency to connect with consumers in deeper, more meaningful ways.
- First to market Hispanic-targeted Micro Content platform (Minivela)
- First to market sport social live streaming platform (Vibra Stream)
- Content Sponsorship Opportunities
- Custom/Branded Content Creation
- Video Distribution Network
- Programmatic Audience Extensions across all platforms (OLV, CTV, Display, Audio)
- Data Informed Custom Audiences
Type of media company:
Digital, Video, Audio, Podcast, Content Integration, AdTech platforms including Contextual/AI audience solutions, programmatic, PMPs
Google DV360, Pubmatic, Xander, The Trade Desk, Magnite
Digital ad inventory where programmatically delivered advertisements are accepted:
www.minivela.com www.nuestrostories.com www.brillalatina.com
Focused segment:
Hispanic
Percentage of Audience Reach by Segment:
Asian: 0%
Black: 0%
Hispanic: 90%
Mixed Race: 0%
Native-Indigenous: 0%
White Non-Hispanic: 0%
Other: 10%
Sources for Percentage of Audience Reach by Consumer Target Segment:
We conducted a cross-reference analysis of the social media audiences for MinivelaTV and Nuestro Stories, which we monitor weekly. While digital ethnic identifiers have become increasingly complex or even prohibited by social media platforms, the localized geography and language of our content provide a high degree of confidence that we are effectively reaching a primary Latino demographic.
Percentage of audience that identifies as LGBTQ+:
%
Percentage of audience that identifies as Veterans:
%
Primary Gender Audience:
Female: 58.1%
Male: 41.9%
Transgender: 0%
Non-Binary: 0%
Audience Reach by Age:
18-28 (Gen Z): 0%
29-44 (Millennials): 0%
45-60 (Gen X): 0%
61+ (Boomers): 0%
Markets Where Media is Distributed:
National
Ownership:
Hispanic, Women
Certifications:
NMSDC: National Minority Supplier Development Council, WBENC: Women's Business Enterprise National Council, MBE: Minority Business Enterprise, MWBE: Minority/Women-owned Business Enterprises, WMBC: Woman/Minority Business Certification
Media Kit (download):
Scale/Reach:
Through our upgraded capabilities we are a more modern alternative to other digital partners with the added benefit of engaging content at scale (NEW) to drive deeper engagement. Scale/Reach: 278M (18+) across platforms, devices and demos.
Sizzle Reel:
Case Studies (download):
Testimonials:
Measurement:
We pay for lift studies on a per client request basis.
Partnership and Sponsorship Opportunities Available:
Nuestro Stories has multiple partnership/sponsorship opportunities available that can be as simple as content sponsorship, to custom branded content, and 360 activations that include Influencer content and IRL activations. We organize our content into sponsorable franchises including: That Latino Song, Nuestro Food, Latino Landmarks, Breakthru Momentos, Artistically Latino, and Cultura Treasures. And we are constantly looking to bring new franchises to market. Custom verticals can be developed to meet the needs of a brand.
Case Studies Creator Capability (download):
Content Genres and Passion Points:
Relevant advertising categories:
Automotive, CPG, Insurance, Network Entertainment, Retail, Telecom, Travel/Hospitality
Partnerships with other media / publishers:
Pure Flix / Great American Media (part owner of Minivela, content slate partnership, AND distribution) - new for 2026! Numatec (programmatic for all Brilla, including for Minivela) Nuba (EXCLUSIVE CTV offerings for Brilla) - new for 2026! Nueva Network (content, distribution AND sales representation for Brilla and Minivela offerings) - new for 2026! Viva Sports (Purple Cow Media) - new for 2026!