Member Participant

Nueva Network

Main Contact:

Alex Hernandez

3057206313

Additional Websites:

Mission Statement:

Our mission is to super-serve our advertisers, audiences, and affiliates by delivering premium content, media and marketing solutions that drive business growth through our deep connection with Hispanic consumers across multiple media platforms including Audio, Digital, Video, and Social Media.

Unique Point of Difference:

Nueva Network is the fastest-growing independent, Hispanic owned multi-platform media company with reach & scale offering end-to-end solutions to effectively target growth-consumer audiences.

Across Radio, Digital Audio Streaming, Podcast, Video, Content, Social, and Programmatic solutions we provide integrated, measurable outcomes that bridge the gap between mass reach and precise performance. Our ecosystem is built to extend your brand's narrative, and reinforce messaging through cultural trust with data-driven accountability.

- 600 Radio Stations, 117 Markets, 97% Coverage USH Audience
- Premium Talent Driven Syndicated Radio Shows
- QueOnnda.com culture first digital platform
- QueOnnda Digital Audio Streaming
- QueOnnda Podcast Network
- Original Video Content: Minivela, Nuestro Stories, and vidcasts
- Vibra Stream: Creator-Led Live Sports
- 1st Party Data-Driven Programmatic Marketplace across Audio, CTV, OLV, and Display

Type of media company:

Digital, Video, Audio, Radio, Terrestrial Audio, Podcast, Content Integration, AdTech platforms including Contextual/AI audience solutions, programmatic, PMPs

Platforms currently used to enable programmatic advertising:
Adswizz, Adgrid

Digital ad inventory where programmatically delivered advertisements are accepted:
N/A

Focused segment:

Hispanic

Percentage of Audience Reach by Segment:

Asian: 0%
Black: 0%
Hispanic: 100%
Mixed Race: 0%
Native-Indigenous: 0%
White Non-Hispanic: 0%
Other: 0%

Sources for Percentage of Audience Reach by Consumer Target Segment:

comscore, nielsen, google analytics

Percentage of audience that identifies as LGBTQ+:

%

Percentage of audience that identifies as Veterans:

%

Primary Gender Audience:

Female: 45%
Male: 55%
Transgender: 0%
Non-Binary: 0%

Audience Reach by Age:

18-28 (Gen Z): 11%
29-44 (Millennials): 50%
45-60 (Gen X): 20%
61+ (Boomers): 19%

Markets Where Media is Distributed:

National

Ownership:

Hispanic

Certifications:

NMSDC: National Minority Supplier Development Council

Scale/Reach:

Sizzle Reel:

Case Studies (download):

Testimonials:

Measurement:

Energy Company (2025 Multi Market Campaign) - Houston, TX — Consistently top-performing market (Q3 DMA CVR 5.75% | Lift Index 127; Q4 DMA CVR 8.69% | Lift Index 168). - California (Expansion DMAs) — Bakersfield: Lift Index 200 (confidence 0.97) | CVR 5.23%; Monterey–Salinas: Lift Index 188 (confidence 0.96) | CVR 4.64% (Q4). - Denver, CO — Lift Index 158 (confidence 0.82) (Q4). - Florida — Continued strong state-level conversion rates: CVR 4.59% (Q3) and 4.00% (Q4). - Tucson, AZ — Strong lift signal in Q3: Lift Index 164 (confidence 0.84) | CVR 3.01%. DTC - Contact Lens Company (H2 2025 Conversion Campaign) - 28,573 New Account Sign-Ups (Top Funnel) - 18,208 New Paying Customers (First-Time purchases) - 37,913 Repeat Purchasers (Loyalty + Retention) - 84,694 Total Conversions Achieved (May-Dec 2025)

Partnership and Sponsorship Opportunities Available:

Case Studies Creator Capability (download):

Content Genres and Passion Points:

Sports, Music & Live Entertainment, Food, Dining & Culinary Culture, Health, Self-Care, Wellness & Fitness, Beauty, Fashion & Lifestyle, Travel & Experiences, Cultural Heritage & Identity, Social Impact & Community

Relevant advertising categories:

Automotive, Alcohol, CPG, e-Commerce, Electronics & Tech, Financial, Government/Public Sector/Political, Healthcare, Insurance, Network Entertainment, Pharmaceutical, Restaurant, Retail, Telecom, Travel/Hospitality

Partnerships with other media / publishers:

Brilla Media Univision Radio