Member Participant
Main Contact:
Website:
Additional Websites:
Mission Statement:
ReachTV’s mission is to elevate travel media by connecting travelers, brands, and destinations through premium, real-time content and data-driven insights.
As North America’s largest travel television network, we partner with airports and advertisers to engage travelers at moments of high attention—and extend that engagement beyond the terminal through privacy-safe retargeting and audience activation.
By combining live programming, premium content, and actionable data, ReachTV enables partners to reach travelers throughout their journey and re-engage them across channels, driving measurable growth in a fragmented travel ecosystem.
Unique Point of Difference:
ReachTV is the only scaled travel media platform that combines premium, live programming with real-time traveler context and privacy-safe audience activation.
Unlike traditional airport or OOH media, ReachTV reaches travelers during moments of peak attention with live sports, live business news, and premium content - then extends that impact beyond the terminal through data-driven retargeting across channels.
Our network of 2,400+ gates across 90+ airports delivers unmatched scale in a high-value, travel-intent environment, while our partnerships with airports provide unique insight into traveler behavior and movement.
This ability to engage travelers in-journey and beyond the journey transforms travel media from a moment into a measurable, full-funnel growth solution—delivering meaningful connection for audiences and accountable performance for brands and partners.
Type of media company:
Digital, Video, Linear TV, Content Integration
Viant Vistar Hivestack Yahoo Place Exchange Google/DV360 Magnite DV+ Trade Desk Pubmatic
Digital ad inventory where programmatically delivered advertisements are accepted:
- reachtv.com - in ReachTV App - on ReachTV Network
Focused segment:
Gen Pop
Percentage of Audience Reach by Segment:
Asian: 8.28%
Black: 14.31%
Hispanic: 16.86%
Mixed Race: 1.77%
Native-Indigenous: 0.44%
White Non-Hispanic: 58.34%
Other: 0%
Sources for Percentage of Audience Reach by Consumer Target Segment:
At the core of our measurement methodology is screen location. We know exactly where every ReachTV screen is in the airport, including exact latitude and longitude, size, and which way it faces. Using that information, we draw a virtual zone in front of each screen that shows where a person would realistically be able to see it. When a mobile device appears inside that virtual zone for at least two seconds while an ad is playing, we count that as a confirmed exposure to the ad. Each exposed mobile device is then matched against the ReachTV Identity Graph, which is built from multiple first and third-party data sources, including TransUnion, and Affinity Solutions. That lets us understand basic characteristics of the audience, such as age and gender, in a privacy-safe way. Additional sources of measurement include The People Platform and iSpot.TV.
Percentage of audience that identifies as LGBTQ+:
%
Percentage of audience that identifies as Veterans:
%
Primary Gender Audience:
Female: 49%
Male: 51%
Transgender: 0%
Non-Binary: 0%
Audience Reach by Age:
18-28 (Gen Z): 29%
29-44 (Millennials): 47%
45-60 (Gen X): 22%
61+ (Boomers): 2%
Markets Where Media is Distributed:
National
Ownership:
Certifications:
MBE: Minority Business Enterprise
Media Kit (download):
Scale/Reach:
average 50M monthly impressions Source: Nielsen Media Impact/The People Platform
Sizzle Reel:
Case Studies (download):
Testimonials:
Measurement:
See case studies attached.
Partnership and Sponsorship Opportunities Available:
Case Studies Creator Capability (download):
Content Genres and Passion Points:
Relevant advertising categories:
Automotive, Alcohol, CPG, Electronics & Tech, Financial, Government/Public Sector/Political, Insurance, Network Entertainment, Pharmaceutical, Restaurant, Retail, Travel/Hospitality
Partnerships with other media / publishers:
Bloomberg Media, NFL, NBA & WNBA, LIV Golf, ACC Football, ACC Basketball, TikTok, Variety, Hollywood Reporter, Business Traveler, Billboard, CW Network (Nexstar), Urban Edge Network (HBCU Sports), Nielsen, Acxiom