Member Participant
Main Contact:
Website:
Additional Websites:
Mission Statement:
To make it simple, easy and profitable for Clients and Agencies to recommend and utilize LGBTQ Media for their advertising campaigns
Unique Point of Difference:
Rivendell Media is the recognized leader in LGBTQ media and represents 95% of all LGBTQ Media properties in the US.
Type of media company:
Digital, Video, Audio, Radio, Print
Most LGBTQ media properties are not on the biddable network.
Digital ad inventory where programmatically delivered advertisements are accepted:
N/A
Focused segment:
LGBTQ
Percentage of Audience Reach by Segment:
Asian: 3%
Black: 8%
Hispanic: 8%
Mixed Race: 0%
Native-Indigenous: 0%
White Non-Hispanic: 80%
Other: 1%
Sources for Percentage of Audience Reach by Consumer Target Segment:
This varies by media property, most are normal curve but some are specific LGBTQ Black or Hispanic or Lesbian.
Percentage of audience that identifies as LGBTQ+:
100%
Percentage of audience that identifies as Veterans:
%
Primary Gender Audience:
Female: 10%
Male: 85%
Transgender: 4%
Non-Binary: 1%
Audience Reach by Age:
18-28 (Gen Z): 10%
29-44 (Millennials): 20%
45-60 (Gen X): 60%
61+ (Boomers): 10%
Markets Where Media is Distributed:
Multiple/Regional Markets
Ownership:
LGBTQ
Certifications:
NGLCC: National LGBT Chamber of Commerce
Media Kit (download):
40+ year company offering full print and digital services in the LGBTQ marketplace
Scale/Reach:
Varies upon media property
Sizzle Reel:
Case Studies (download):
Testimonials:
Measurement:
Most recent is the DNC case study for the Kamala Harris campaign. The DNC did a print and digital campaign with us and in the end the LGBTQ Consumer was the only group to significantly move away from Trump and to Harris from 2020 to 2024.
Partnership and Sponsorship Opportunities Available:
Many depending on media property
Case Studies Creator Capability (download):
Content Genres and Passion Points:
Relevant advertising categories:
Automotive, Alcohol, e-Commerce, Financial, Healthcare, Insurance, Network Entertainment, Pharmaceutical, Telecom, Travel/Hospitality
Partnerships with other media / publishers:
Rivendell is the national sales staff for most LGBTQ media properties in the US.