Member Participant
Main Contact:
Website:
Mission Statement:
You have a story to tell and a goal to reach. We have powerful audience connections, unmatched industry expertise, and the most dynamic portfolio in audio across SiriusXM, streaming music, and podcasts.
It's a fact: The better the understanding of your audience, the more effective the message, the better the results. SiriusXM Media’s cultural marketing practice helps deepen connections between brands, people, and their communities.
Unique Point of Difference:
Our Fluency cultural experts are plugged into the undercurrents of culture to fuel your cultural strategy from ideation through execution. We tap into our proprietary datasets, experienced curators, podcast creators, and A&R teams to identify trends in real time.
We work with advertisers on audience reach, precision targeting, custom solutions, diverse creator programs, in-culture creative and sophisticated measurement solutions across Pandora, SoundCloud, reVolver Podcasts, Pitaya Entertainment, OWN Networks, SiriusXM and more audio partners.
Type of media company:
Digital, Audio, Radio, Podcast, Content Integration
SiriusXM Media offers the power of audio combined with the efficiency of programmatic buying. You can access audio, display, and video ads across our streaming and podcast networks for both targeted and scaled campaigns. And with our programmatic-first approach and full transparency, your campaigns are as effective as they are measurable.
Pandora.com
SoundCloud.com
Spanish Broadcasting Systems
Pitaya Entertainment
reVolver Podcasts
Focused segment:
Gen Pop
Ownership:
Certifications:
Media Kit (download):
Scale/Reach:
25MM digital impressions - comScore Media Metrix
Sizzle Reel:
Case Studies (download):
Testimonials:
Measurement:
We have a host of lift studies to share upon request that speak to the impact of dedicated multicultural efforts across SiriusXM Media.
Partnership and Sponsorship Opportunities Available:
Scalable Multicultural 1P Affinity Audience Targeting (Hispanic, Black, AAPI, LGBTQ+) combined with registration data (age/geo/gender) and ability to create custom data segments with advertiser and industry data. Premium Ad Products including Audio, Video, Display & Native formats across Mobile, Connected Home, Connected Car & more. Culturally relevant content across Pandora, SoundCloud, Satellite & Podcasts. IRL Events - Regional Mexican, Latin Urban/Pop, HBCU Homecoming, R&B/Soul/Afrobeats Added Value creative production for in-culture audio