Member Participant
Main Contact:
Website:
Mission Statement:
ThinkCultural is committed to bridging the gap between brands and diverse Asian audiences in the United States. By embracing cultural intricacies, we design campaigns that resonate with Asian American communities, foster genuine connections, and celebrate the diversity of cultures, languages, and traditions.
Unique Point of Difference:
• Deep Cultural Insight: Our specialty lies in delivering campaigns that reflect a profound understanding of Asian ethnic groups, including South Asian, Chinese, Filipino, Vietnamese, and Korean audiences. We create culturally relevant strategies to ensure brands communicate effectively with their target audiences.
• Expansive Reach Across Channels: ThinkCultural provides access to a variety of advertising channels, including display, video, and Connected TV (CTV), ensuring an omnichannel presence.
• Programmatic Expertise: We are well-versed in executing data-driven, programmatic campaigns tailored to align with brand goals, ensuring precise targeting and impactful delivery.
• Ethnic-Centric Approach: By leveraging curated partnerships with publishers, we ensure authentic and meaningful engagement with Asian American communities.
Type of media company:
Digital, Video
Index, Equativ
We are a media vendor and can deliver advertisements programmatically to more than 250 Asian Publishers.
Focused segment:
Asian
Ownership:
Asian
Certifications:
MBE: Minority Business Enterprise, WBE: Women Business Enterprise
Media Kit (download):
Our media kit is available for review and includes detailed information about our inventory, capabilities, and audience insights. Let us know if you'd like a copy customized to your needs.
Scale/Reach:
ThinkCultural delivers an impressive reach of over 5.3 million unique Asian American users monthly across the U.S., broken down as follows: • South Asian: 1.53 Million • Chinese: 1.44 Million • Filipino: 1.16 Million • Vietnamese: 0.62 Million • Korean: 0.54 Million
Sizzle Reel:
Case Studies (download):
Testimonials:
Measurement:
We support brands and agencies conducting third-party brand lift studies, ensuring alignment with their measurement needs.
Partnership and Sponsorship Opportunities Available:
ThinkCultural provides a comprehensive inventory tailored to connect brands with Asian American audiences. We specialize in: • Managed Campaigns: Create culturally informed campaigns for distinct Asian ethnic groups (South Asian, Chinese, Vietnamese, etc.) across a mix of digital channels. • Programmatic Solutions: Collaborate on scalable programmatic campaigns, leveraging our premium inventory to drive impactful results.