Vision

To drive industry change through the transformative power of culture and inclusive growth by aligning AIMM assets, efforts, programs, research, and communication initiatives under one unified umbrella to #SeeALL.

Mission

To be a powerful force prioritizing diverse consumers and advancing inclusive and multicultural marketing to achieve business growth and equity for all.

AIMM is committed to

1. Achieving true diversity and inclusion in corporations in order to maximize growth.

2. Eliminating systemic investment inequalities in the media and creative supple chain in order to leverage all opportunities and mediums to reach diverse segments.

3. Maximizing cultural authenticity in ads, programs and AI outputs to help brands better connect with consumers.