Member Participant

Future Today Inc

Main Contact:

Alex Pakla or Megan Leonard

732-925-3486

Mission Statement:

To enhance people's lives through top-notch media experiences, Future Today is dedicated to embracing Diversity, Equity, and Inclusion (DEI) values. We're on a mission to elevate HappyKids.tv as the go-to global Family & Kids channel and position Fawesome.tv as a leading free entertainment channel worldwide. Our dedication to DEI shines through as we work towards making the Future Today platform the favored choice for content creators, creating a dynamic and innovative content space that truly reflects diversity and inclusion.

Unique Point of Difference:

Our distinctive competitive advantage lies in providing incremental reach, reaching audiences that major streaming companies are not currently engaging with. This unique point of difference underscores our commitment to broadening audience outreach beyond the conventional streaming platforms. Additionally, our channels serve as platforms to showcase diverse and unique experiences through a wide range of cinema.

Type of media company:

Video

Platforms currently used to enable programmatic advertising:

We are agnostic when it comes to DSPs and SSPs for Direct Programmatic activations with our team

Digital ad inventory where programmatically delivered advertisements are accepted:

All 300+ CTV apps in Future Today's portfolio are available programmatically

Focused segment:

Customizable

Ownership:

Asian

Certifications:

NMSDC: National Minority Supplier Development Council

Media Kit (download):

Future Today is consistently enhancing its owned and operated content library, ensuring marketers have access to an extensive and diverse portfolio of brand-safe content. This inclusive approach spans across Entertainment/Lifestyle, Teens/Family, and Kids programming, reflecting our commitment to diversity and inclusion. Recently, Future Today expanded its offerings with Fawesome Originals, including two DEI-focused historical biopics and two engaging competition shows.

Scale/Reach:

FT growing user base by 90% across portfolio Reaching 50+ MILLION monthly U.S. HH Delivering 1.5 BILLION monthly impressions 760+ MILLION hours of streaming in 2023 across FTI network Total watch time increased 55% YoY across FTI network

Case Studies (download):

Testimonials:

Measurement:

iSpot, Lucid for incremental reach, NCS for Brand Lift Future Today collaborates with other measurement vendors on a case-to-case basis.
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RESTAURANTX_Brand_Lift_Study: https://drive.google.com/file/d/11tOSm61HXNyfgfhnKVHZ6tbO1xOrNazj/view?usp=sharing

Partnership and Sponsorship Opportunities Available:

We have a multitude of advanced ad products and sponsorship opportunities across our entire portfolio, including exclusive co-productions in Original content