Member Participant
Main Contact:
Website:
Additional Websites:
Mission Statement:
Our mission is to build a more inclusive, higher-performing media ecosystem—one that intentionally brings into the business of media individuals and communities that have historically been excluded or overlooked. We do this by expanding access and ownership for creators of color, enabling greater control over imagery and narratives, and fostering meaningful circulation of resources within communities.
We deliver easy, efficient, and effective media marketplace experiences for agency and brand partners, helping them reach their target audiences where they are. Through national scale and billions of premium ad impressions each month, we support our clients in achieving their marketing and business objectives. We continuously seek innovative ways to help our clients reach their audiences more efficiently leveraging specialty-curated inventory and enhanced audience targeting at the SSP level to drive stronger performance and measurable outcomes.
At the same time, we are committed to helping emerging Black, Brown, and overlooked-owned media and experiential properties scale sustainably, while training and developing the next generation of diverse media professionals.
Unique Point of Difference:
Our AdEX is focused on CTV/OTT/Display and covers 95%+ of all US CTV HH in America. This, coupled with over 20 Billion+ premium CTV ad impressions per month means that whomever your target consumer is we can put your messaging in front of them at very competitive CPMs. Helping you achieve your business growth objectives as well as keeping your community pledge commitments.
Type of media company:
Digital, Video, AdTech platforms including Contextual/AI audience solutions, programmatic, PMPs
We utilize Magnite, Pubmatic and Index as our primary SSPs. Our inventory is cleared to run on the majority of DSPs including The Trade Desk.
Digital ad inventory where programmatically delivered advertisements are accepted:
N/A
Focused segment:
Asian, Black, Hispanic, LGBTQ, Native/Indigenous, People with Disabilities, Multicultural, Customizable
Percentage of Audience Reach by Segment:
Asian: 6%
Black: 14%
Hispanic: 18%
Mixed Race: 5%
Native-Indigenous: 2%
White Non-Hispanic: 50%
Other: 0%
Sources for Percentage of Audience Reach by Consumer Target Segment:
Networks, Nielsen
Percentage of audience that identifies as LGBTQ+:
9.3%
Percentage of audience that identifies as Veterans:
6.1%
Primary Gender Audience:
Female: 51%
Male: 49%
Transgender: 0%
Non-Binary: 0%
Audience Reach by Age:
18-28 (Gen Z): 15%
29-44 (Millennials): 26%
45-60 (Gen X): 24%
61+ (Boomers): 35%
Markets Where Media is Distributed:
National
Ownership:
Black
Certifications:
NMSDC: National Minority Supplier Development Council, MBE: Minority Business Enterprise, DBE: Disadvantaged Business Enterprise, SBE: Small Business Enterprise, Other
Media Kit (download):
The Multimerica AdEX is CTV/OTT focused with direct network and provider relationships. As a certified Black owned media company, we provide national distribution scale with 95%+ of all US CTV HH. This coupled with 12 billion+ premium ad impressions per month across Entertainment, Lifestyle, Sports, News and Multicultural networks, we provide our customers with connecting with the consumer targets that matter most to accomplish their business KPI's. Through Multimerica our customers are also able to achieve their supplier diversity and community pledge goals while also collecting Teir 1 and Teir 2 media credits.
Scale/Reach:
Our scale is 15 Billion+ premium CTV/OTT ad impressions across Lifestyle, Entertainment, Sports, News and Multicultural networks. We reach over 95% of all CTV HH in the US, with over 1,000 premium channels affording advertisers to place their ads in front of the audiences that matter most for growth.
Sizzle Reel:
Case Studies (download):
Testimonials:
Measurement:
To date we have not had the opportunity to execute a lift study with a partner but we're open.
Partnership and Sponsorship Opportunities Available:
We have access to SmartFrame technology thereby inserting a call to action via a QR code or text into your ad for hot deals or regional/local pricing opportunities. For volume partners we can help build community pods that match "brought to you by" content with brand advertising. Lastly, we are open to volume pricing discussions.
Case Studies Creator Capability (download):
Content Genres and Passion Points:
Relevant advertising categories:
Automotive, Alcohol, CPG, Electronics & Tech, Financial, Government/Public Sector/Political, Healthcare, Insurance, Pharmaceutical, Restaurant, Retail, Telecom, Travel/Hospitality, Other
Partnerships with other media / publishers:
We have direct relationships with most major networks, OEMs and aggregators like DirecTV, Sling, Comcast, etc.