Member Participant
Main Contact:
Website:
Mission Statement:
Pod Digital Media is the First and the Largest Multicultural podcast networking bridging the gap between blue chip advertisers and the Multicultural segment within the podcast ecosystem. We at the center of the podcast medium emergence. As former agency and brands executives, we understand brand partners’ challenge to reach the multicultural demographic audience in an authentic environment. We partner with podcasters and influencers to customize and deliver tangible results to our advertisers.
Unique Point of Difference:
Pod Digital Media's differentiation lies in its unique focus as the first and largest multicultural podcast network, bridging the gap between blue-chip advertisers and the multicultural podcast audience. Here’s a breakdown of what sets it apart:
Points of Differentiation:
Focus on Multicultural Audiences:
PDM specifically targets underrepresented demographics within the podcast ecosystem, providing advertisers with an authentic and effective way to reach these audiences.
Industry Expertise:
As former agency and brand executives, PDM brings insider knowledge of challenges and opportunities in connecting with multicultural audiences authentically.
Customized Campaigns:
PDM works closely with podcasters and influencers to design campaigns tailored to brand goals, ensuring tangible and measurable results.
Authenticity and Trust:
By fostering genuine connections between brands and diverse communities, PDM ensures that messaging resonates in ways that drive action while maintaining cultural integrity.
Large and Exclusive Network:
PDM's position as the largest network in this niche provides access to a vast range of podcasts and influencers with strong connections to their communities.
Type of media company:
Digital, Audio, Podcast, 1
Focused segment:
Multicultural
Ownership:
Black
Certifications:
NMSDC: National Minority Supplier Development Council
Media Kit (download):
400+ Owned & Operated podcasters exclusive to PDM
Emphasis on African American &
Hispanic audience segments
Podcasts in Every Category
Influencer & NIL Representation
Scale/Reach:
30MM Listeners 10MM+ Show downloads 70MM + social followers 100M Monthly reach.
Sizzle Reel:
Case Studies (download):
Testimonials:
Measurement:
Partnership and Sponsorship Opportunities Available:
Activate during key cultural moments by creating immersive experiences that resonate across audiences. From engaging podcast episodes and Instagram able moments to vibrant block parties and commemorative events, we deliver impactful activations that celebrate and elevate these moments Tactics: Live Podcast Recording Highlight the journeys Social Moments hashtags and shoutouts to broaden the reach and engagement. Interactive Experiences Gifting / Sampling Key Cultural Moments: BHM Super Bowl Endzone RGIII Fashion Week NCAA Tournament Cannes Lions F1 Miami HHM Canns Lions Art Basel