Member Participant
Main Contact:
Website:
Additional Websites:
Mission Statement:
Where connections drive performance.
“Our vision is to be a change agent in creating a world that is inspired by human connection and provides access, opportunity, and fair-value for a myriad of stories, innovations, and ideas. At Mirror Digital, we believe in the power of independent voices.”
Unique Point of Difference:
Mirror Digital is a platform of culture-led creators that help leading brands reach today’s fastest-growing consumer segment — the inclusive market. Mirror Digital has mastered connecting content, clients, and consumers to an in-demand network of endemic Publishers Platforms with Creator-Led Storytelling. With our digital media solutions we deliver activations that generate revenue, increase consumer engagement, and center (rather than appropriate) culture.
Type of media company:
Digital, Video, Audio, Podcast, Content Integration, Media_or_agency_with_proven_creator_capability, AdTech platforms including Contextual/AI audience solutions, programmatic, PMPs
SSP = Adx DSP = multiple
Digital ad inventory where programmatically delivered advertisements are accepted:
Sample list of partners: ambrosiaforheads.com hbcubuzz.com fashionbomddaily.com nyota.com thetable.com watchtheyard.com
Focused segment:
Asian, Black, Hispanic
Percentage of Audience Reach by Segment:
Asian: 10%
Black: 40%
Hispanic: 40%
Mixed Race: 10%
Native-Indigenous: 0%
White Non-Hispanic: 0%
Other: 0%
Sources for Percentage of Audience Reach by Consumer Target Segment:
Publisher data.
Percentage of audience that identifies as LGBTQ+:
%
Percentage of audience that identifies as Veterans:
%
Primary Gender Audience:
Female: 60%
Male: 40%
Transgender: 0%
Non-Binary: 0%
Audience Reach by Age:
18-28 (Gen Z): 65%
29-44 (Millennials): 25%
45-60 (Gen X): 10%
61+ (Boomers): 0%
Markets Where Media is Distributed:
National
Ownership:
Black, Women
Certifications:
NMSDC: National Minority Supplier Development Council, WBENC: Women's Business Enterprise National Council, MBE: Minority Business Enterprise, SBE: Small Business Enterprise, WBE: Women Business Enterprise
Media Kit (download):
Scale/Reach:
40MM+ Unique Multicultural Monthly Visitors
Sizzle Reel:
Case Studies (download):
Testimonials:
Measurement:
Our Brand Lift studies typically show double digit increases across key metrics. We are not able to disclose specific partners or results.
Partnership and Sponsorship Opportunities Available:
Case Studies Creator Capability (download):
Content Genres and Passion Points:
Relevant advertising categories:
Automotive, CPG, e-Commerce, Financial, Insurance, Retail, Telecom
Partnerships with other media / publishers:
